Barrow Kids SS25: a colorful and super cool summer
FASHION, LIFESTYLE, CB WORLD

Barrow Kids SS25: a colorful and super cool summer

3 minute read

From the city to the beach, the new Barrow Kids Spring-Summer 2025 collection tells the story of a vibrant, free-spirited, and colorful summer. From pop prints to bold swimsuits, the Barrow universe is refreshed with a lively and energetic beachwear offering.

A summer in true Barrow style

Once again, Barrow proves its ability to speak to kids through a bold, direct, and contemporary language, without ever forgetting the practical and functional aspects every kidswear piece must deliver.

On CoccoleBimbi, the SS25 Barrow Kids collection comes to life through a complete beachwear selection, designed to accompany every summer day with energy, lightness, and style. From swimsuits to urban pieces, each item is an invitation to experience childhood with creativity and freedom.

A pop, free-spirited and bold aesthetic

There’s a new energy running through the world of kidswear — and it’s unmistakably Barrow. The SS25 collection fully embraces the brand’s ironic and provocative identity, with bold color combinations, eye-catching graphics, and fresh iconic details.

Alongside the famous smiley face — now a recognizable symbol of the brand — comes a playful new take on the Barrow teddy bear, shown upside down. A symbolic detail that perfectly captures the spirit of the collection: turning the rules upside down, playing with aesthetic codes, and offering little ones a wardrobe that follows not only their movements but also their imagination.

Cropped sweatshirts, oversized t-shirts, shorts, and colorful accessories dominate a collection designed for urban life, yet ready to be enjoyed under the sun. Barrow’s summer is carefree, full of rhythm, and driven by self-expression.

Beachwear as a statement of style

This season, swimwear goes beyond functionality to become a true form of self-expression. The bikini featuring a multicolor all-over smile print, embellished with beaded details, stands out as one of the collection’s key pieces.
In the orange version, the strappy top pairs with a matching bottom in a warm, radiant hue. The result? A vibrant, sunny look that perfectly reflects the free and joyful spirit Barrow dedicates to its little explorers.

But the SS25 beachwear line doesn't stop there. It also includes swim boxers designed for boys, featuring an elasticated waistband and logo details. The multicolor prints echo the palette of the entire collection, creating visual consistency and endless mix-and-match possibilities.

Rounding out the beach wardrobe are the sarong skirt — perfect for a glamorous touch — and practical yet stylish accessories like oversized beach bags, ideal for seaside adventures.

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